Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy Gareth Kane

ISBN: 9781136544743

Published: December 1st 2009

ebook

224 pages


Description

Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy  by  Gareth Kane

Three Secrets of Green Business: Unlocking Competitive Advantage in a Low Carbon Economy by Gareth Kane
December 1st 2009 | ebook | PDF, EPUB, FB2, DjVu, talking book, mp3, ZIP | 224 pages | ISBN: 9781136544743 | 5.33 Mb

Business is coming under increasing pressure from government, customers and campaigning groups to improve its environmental performance. Soaring utility and compliance costs are hitting companies where it hurts - on their bottom line. But there isMoreBusiness is coming under increasing pressure from government, customers and campaigning groups to improve its environmental performance.

Soaring utility and compliance costs are hitting companies where it hurts - on their bottom line. But there is another way of looking at the green agenda - as an opportunity rather than a threat. Written by renowned green business expert Gareth Kane, this practical how-to guide contains everything you need to know about making your business green and increasing profits.

Key features include: The Three Secrets of Green Business Success. Preparing To Go Green - change management, indicators, communication and marketing. Small Steps - the easy actions that will cut waste of materials, water and energy and save you money. Huge Leaps - the really big changes that will make your business truly green by changing your processes, products and business models. Hundreds of handy hints and tips. Checklists and a brainstorming tool Packed with examples, this book provides a highly accessible, practical guide to those who want to introduce sustainability into their business or organization quickly and effectively.



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